Top Personal Finance Apps on iOS in Serbia: Q2 2025

In the second quarter of 2025, the performance of personal finance apps on iOS in Serbia showed varied trends, with several apps experiencing notable changes in downloads and revenue.

Splitwise from Splitwise, Inc. saw a fluctuating revenue pattern, with a peak at $108 in mid-June. Downloads remained relatively stable, fluctuating between 105 and 254, with the highest spike in late April.

Wallet - Daily Budget & Profit by BudgetBakers s.r.o. had a notable increase in revenue in early June, reaching $148. Download numbers varied slightly, maintaining a range between 56 and 96 throughout the quarter.

YNAB from You Need A Budget LLC experienced a significant revenue increase, peaking at $145 in early June. Download numbers were modest, with a low of 1 in mid-May and a high of 32 at the beginning of the quarter.

Spendee Budget App & Planner by Cleevio s.r.o. showed a revenue spike in early June, hitting $140. Downloads showed a gradual increase, peaking at 79 by the end of June.

Zenmoney: expense tracker by Zenmoney OU displayed a steady revenue pattern with a peak of $61 in late May. Downloads remained low, with a slight increase towards the end of the quarter.

These insights, based on Sensor Tower data, highlight the dynamic nature of the personal finance app market in Serbia. More comprehensive insights can be found on Sensor Tower's platform.